𝐆𝐂𝐚𝐬𝐡 𝐖𝐢𝐧𝐬 𝐅𝐫𝐨𝐬𝐭 & 𝐒𝐮𝐥𝐥𝐢𝐯𝐚𝐧 𝐂𝐨𝐦𝐩𝐚𝐧𝐲 𝐨𝐟 𝐭𝐡𝐞 𝐘𝐞𝐚𝐫 𝐀𝐰𝐚𝐫𝐝
𝐆𝐂𝐚𝐬𝐡 𝐖𝐢𝐧𝐬 𝐅𝐫𝐨𝐬𝐭 & 𝐒𝐮𝐥𝐥𝐢𝐯𝐚𝐧 𝐂𝐨𝐦𝐩𝐚𝐧𝐲 𝐨𝐟 𝐭𝐡𝐞 𝐘𝐞𝐚𝐫 𝐀𝐰𝐚𝐫𝐝
𝘛𝘩𝘦 𝘳𝘦𝘤𝘰𝘨𝘯𝘪𝘵𝘪𝘰𝘯 𝘩𝘪𝘨𝘩𝘭𝘪𝘨𝘩𝘵𝘴 𝘧𝘪𝘯𝘢𝘯𝘤𝘦 𝘢𝘱𝘱’𝘴 𝘤𝘰𝘮𝘮𝘪𝘵𝘮𝘦𝘯𝘵 𝘵𝘰 𝘤𝘩𝘢𝘮𝘱𝘪𝘰𝘯𝘪𝘯𝘨 𝘪𝘯𝘤𝘭𝘶𝘴𝘪𝘷𝘦 𝘥𝘪𝘨𝘪𝘵𝘢𝘭 𝘴𝘰𝘭𝘶𝘵𝘪𝘰𝘯𝘴
MANILA, Philippines, 12 April 2024 – GCash, the Philippines’ top finance app and largest cashless ecosystem, recently received the recognition of Company of the Year Award for the Philippines' Financial Technology Industry from leading global analysis and growth strategy consulting firm Frost & Sullivan.
The award recognizes GCash’s pioneering use of digital solutions and innovative financial services and its strong overall achievements in the financial technology space—highlighting its “deployment of best practices and strategic analytics across a value chain.”
The practices and strategies identified by Frost & Sullivan, include:
GCash’s promotion of financial inclusion through a streamlined banking application process, which entails a digital onboarding system that simply requires consumers to provide personal information such as their mobile number, address, and email address (as opposed to conventional banks’ process requiring documents such as proof of billing or income statements);
The company’s investment in next-generation technology to deliver improved customer service experience, through its electronic know-your-customer (eKYC) service that makes use of artificial intelligence and machine learning for face matching and fake identification detection; and
GCash’s Credit service, which has a streamlined application process with minimal requirements, lets consumers get a credit line of up to P50,000 instantly, and make credit payments at over 100,000 stores and billers
To date, over 94 million Filipinos have used GCash, making it the leader in the Philippines’ fintech industry. Across the country, digital transactions today account for close to half of total retail payments—whereas 10 years ago, that number was only at 1%.
Frost & Sullivan analysts independently evaluate candidates for the Company of the Year Award based on two main criteria: Visionary Innovation and Performance (Addressing Unmet Needs; Visionary Scenarios Through Megatrends; Leadership Focus; Best Practices Implementation; Financial Performance), and Customer Impact (Price/Performance Value; Customer Purchase Experience; Customer Ownership Experience; Customer Service Experience; Brand Equity).
“The country’s fintech industry has seen tremendous growth in over a decade. Amid the uptake of digital payments, we have been cognizant of the reality that the underbanked population remains high,” said Martha Sazon, President and CEO of GCash. “This recognition, to us, is a validation of our work in continually identifying growth opportunities, innovating solutions, and meeting ever-evolving customer needs. It motivates us even more as we continue working towards our vision of Finance for All and our purpose of Making Filipinos’ Everyday Lives Better.” ”
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𝐀𝐛𝐨𝐮𝐭 𝐆𝐂𝐚𝐬𝐡
GCash is the Philippines’ #1 Finance App. Through the GCash App, users can easily purchase prepaid airtime; pay bills via partner billers nationwide; send and receive money anywhere in the Philippines, even to other bank accounts; purchase from over 6 million partner merchants and social sellers; and get access to savings, credit, loans, insurance and invest money, and so much more, all at the convenience of their smartphones. GCash’s mobile wallet operations are handled by G-Xchange, Inc. (GXI), a wholly-owned subsidiary of Mynt, the first and only duacorn in the Philippines which is a part of the country's leading digital solutions platform, Globe Group.
GCash is a staunch supporter of the United Nations Sustainable Development Goals (SDGs), particularly UN SDGs 5,8,10, and 13, which focus on safety & security, financial inclusion, diversity, equity, and inclusion as well as taking urgent action to combat climate change and its impacts, respectively.
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