๐๐๐๐ฌ๐ก ๐๐๐ฏ๐๐ง๐๐๐ฌ ๐๐-๐ฉ๐จ๐ฐ๐๐ซ๐๐ ๐๐ซ๐๐ฎ๐ ๐ฉ๐ซ๐จ๐ญ๐๐๐ญ๐ข๐จ๐ง ๐ญ๐จ ๐ฌ๐๐๐๐ ๐ฎ๐๐ซ๐ ๐๐ข๐ ๐ข๐ญ๐๐ฅ ๐ฉ๐๐ฒ๐ฆ๐๐ง๐ญ๐ฌ
๐๐๐๐ฌ๐ก ๐๐๐ฏ๐๐ง๐๐๐ฌ ๐๐-๐ฉ๐จ๐ฐ๐๐ซ๐๐ ๐๐ซ๐๐ฎ๐ ๐ฉ๐ซ๐จ๐ญ๐๐๐ญ๐ข๐จ๐ง ๐ญ๐จ ๐ฌ๐๐๐๐ ๐ฎ๐๐ซ๐ ๐๐ข๐ ๐ข๐ญ๐๐ฅ ๐ฉ๐๐ฒ๐ฆ๐๐ง๐ญ๐ฌ
๐ ๐ฎ๐ถ๐ญ๐ต๐ช‑๐ญ๐ข๐บ๐ฆ๐ณ๐ฆ๐ฅ, ๐๐‑๐ฑ๐ฐ๐ธ๐ฆ๐ณ๐ฆ๐ฅ ๐ด๐ฆ๐ค๐ถ๐ณ๐ช๐ต๐บ ๐ด๐ต๐ณ๐ข๐ต๐ฆ๐จ๐บ ๐ด๐ฉ๐ฐ๐ธ๐ฆ๐ฅ ๐ฉ๐ฐ๐ธ ๐ช๐ต ๐ฑ๐ณ๐ฐ๐ต๐ฆ๐ค๐ต๐ด ๐ฎ๐ช๐ญ๐ญ๐ช๐ฐ๐ฏ๐ด ๐ฐ๐ง ๐๐ช๐ญ๐ช๐ฑ๐ช๐ฏ๐ฐ๐ด ๐ง๐ณ๐ฐ๐ฎ ๐ต๐ฉ๐ฆ ๐ฏ๐ฆ๐น๐ต ๐ธ๐ข๐ท๐ฆ ๐ฐ๐ง ๐ด๐ค๐ข๐ฎ๐ด
Digital fraud has evolved from technical exploits into psychological manipulation, targeting not just systems but human trust itself. Financial institutions face mounting pressure to respond with defenses that can learn, adapt, and scale in real time. At the recent Risk.net–AWS conference, GCash demonstrated how it is meeting this challenge, unveiling its multi‑layered, AI‑powered security strategy to protect millions of Filipinos from the next wave of scams.
During the conference, which focused on ‘Driving AFASA Compliance Through Advanced Fraud & FinCrime Detection’, hosted by Risk.net and Amazon Web Services (AWS) at Seda Hotel BGC in Manila, industry experts, from chief risk officers and compliance heads to security leaders and key stakeholders, gathered together to discuss how to operationalize the strengthened controls of the Anti‑Financial Account Scamming Act (AFASA), or Republic Act No. 12010 — a landmark law designed to combat the surge of financial cybercrimes such as phishing, smishing, and money muling.
GCash participated as one of the key speakers, with its Chief Risk Officer, Ingrid Beroรฑa, joining the panel discussion on "Addressing Real-Time Fraud Detection, Authentication and Financial Crime Under AFASA's Circular 1213," where she led critical conversations on emerging fraud scenarios, AI-powered detection technologies, and the company's risk-based approach to compliance. She was joined by fellow leaders in the fintech landscape from Paymongo, GASA Philippines, and Maya.
๐๐ก๐๐ง ๐๐ซ๐๐ฎ๐๐ฌ๐ญ๐๐ซ๐ฌ ๐ฐ๐๐๐ฉ๐จ๐ง๐ข๐ณ๐ ๐๐
"AI-generated phishing and smishing are the biggest problems across different services that we have," Beroรฑa shared. "Fraudsters are now able to craft phishing messages, even translating them into different languages and dialects."
The threat is amplified for the Philippines, which is one of the world's top social media adopters according to the Digital 2024 and 2025 Global Overview Reports by We Are Social and Meltwater. Large-scale social engineering campaigns deploy bots across platforms, while fake pages and merchants impersonate legitimate services with near-perfect accuracy.
As fraudsters weaponize AI, GCash has designed its defenses around four adaptive pillars. It begins with behavioral biometrics that screen user networks, paired with payload systems that monitor massive transaction volumes in real time. On top of this foundation sits adaptive risk profiling, tailoring security to each user. These controls are then scaled through a cloud‑based architecture capable of protecting millions of GCash user accounts simultaneously. Finally, the system continuously profiles consumer behavior, adjusting security controls in response to evolving activity patterns and transaction histories.
Furthermore, the GCash approach to AFASA ensures that the company is continuously working closely with fraud and cyber teams, AML specialists, and legal counsel while embedding AFASA discipline across the organization.
๐๐ญ๐ซ๐๐ง๐ ๐ญ๐ก๐๐ง๐ข๐ง๐ ๐๐๐จ๐ฌ๐ฒ๐ฌ๐ญ๐๐ฆ-๐ฐ๐ข๐๐ ๐๐๐๐๐ง๐ฌ๐๐ฌ
The conference also highlighted how Circular 1213 strengthens controls across real-time fraud detection, identity integrity, authentication security, customer-protection alerts, and financial-crime monitoring, addressing how fraud and scams have evolved from isolated incidents to a regional crisis demanding coordinated response.
The conversations at the Risk.net and AWS event underscored a fundamental shift in how financial institutions must approach security. For GCash, having the largest digital ecosystem in the country means protection embedded at every layer, from onboarding through every transaction, continuously profiling behavior, and adjusting security controls based on risk. Technology that scales to handle massive volumes while maintaining the intelligence to identify subtle anomalies. It means security and privacy by design, not bolted on after the fact.
By anchoring security strategies in the realities of today's threat landscape rather than yesterday's playbooks, GCash continues building fraud prevention capabilities that protect users without compromising the seamless digital experience that drives financial inclusion.
For more information, please visit www.gcash.com.
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๐๐๐จ๐ฎ๐ญ ๐๐๐๐ฌ๐ก
GCash is the Philippines’ #1 Finance Super App and Largest Cashless Ecosystem. Through the GCash App, users can easily purchase prepaid airtime; pay bills via partner billers nationwide; send and receive money anywhere in the Philippines, even to other bank accounts; purchase from over 6 million partner merchants and social sellers; and get access to savings, credit, loans, insurance and invest money, and so much more, all at the convenience of their smartphones. Its mobile wallet operations are handled by G-Xchange, Inc. (GXI), a wholly-owned subsidiary of Mynt, the first and only $5 billion unicorn in the Philippines.
GCash is a staunch supporter of the United Nations Sustainable Development Goals (SDGs), particularly UN SDGs 5,8,10, and 13, which focus on safety & security, financial inclusion, diversity, equity, and inclusion as well as taking urgent action to combat climate change and its impacts, respectively.
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